Our Mission is to be highly effective and professional national industry organisation operating in the best interests of Member Chambers as a group and the Wholesaling sector of the fruit and vegetable industry, through excellence in representation and service, the facilitation of networking between representatives from Member Chambers and Market Wholesalers from around Australia and through a commitment to the Central Market System and the fruit and vegetable industry.

For the Central Market System to be the preferred choice of customers and potential customers seeking the best means of marketing, distributing or acquiring fruit and vegetables in Australia.


For the Australian Chamber to be the leading national fruit and vegetable wholesalers' organisation in the world,
striving at all times to further the interests of our Members and to represent and enhance the Central Market System.